Blog Layout

Website Copywriting - BlackRail Homes

Nicole Laidler • Mar 31, 2022

BlackRail Homes - New business website copywriting

As individuals, these two business owners had years of experience in the building industry. Together, they decided to form BlackRail Homes, and needed a website to help launch the venture.


Damian Box Branding asked if I would write content for the new site. I was happy to help!


Copywriting services provided
This was a 3-page SEO website copywriting project for a new home builder in London, Ontario. In addition to writing content for the Home, About and Services pages, I worked with the business owners to write descriptions for four model homes.


Outcomes achieved

BlackRail Homes was very happy with content, feeling that it captured their identity as a trusted builder of custom family homes.


The website launched in early 2022, and I'm looking forward to watching BlackRail Homes build their success!


Need some help with copy for your new website? Get in touch, and let's spill some ink!


Nicole Laidler is a freelance reporter, copywriter and content creator, serving clients in London, Toronto and throughout Southwestern Ontario. She helps people grow their success, one word at a time.

Read more from the Blog

Photo of new Western Continuing Studies executive director Amrit Ahuwalia.
By Nicole Laidler 13 May, 2024
The new executive director of Western Continuing Studies shares his thoughts on the importance of continuing education for adults and working professionals.
Dancer Jasmine Huang
By Nicole Laidler 09 Apr, 2024
When Jasmine Huang graduated from Ivey Business School and started to work, she quickly realized that the corporate world was not for her.
Artificial Intelligence and sustainability
By Nicole Laidler 01 Apr, 2024
Digital technologies, such as AI and Machine Learning, can help organizations meet strategic environmental and sustainability goals.
Share by: